The AI Infrastructure for CPG Brands from Deduction to Production Plan

Pricing purpose-built to scale with your business

Accounting & Finance

Bring speed and clarity to cash application, deductions management, and disputes

Cash Application

Deduction Management and Auto-Disputes

Unlimited Seats

AI-Powered Document Extraction and Accrual Management

Sales & Operations

Plan and align sales forecasts, demand, and trade with real-time analytics and actionable insights

Demand Planning

Sales Forecasting and Trade Promotion Management

Unlimited Seats

AI-Powered Document Extraction and Recommendations

Capabilities

Do it all with Confido

Accounting & Finance

Auto-match incoming payments with open invoices

One-slick submission to GL

Two-way sync with ERP

Auto-parse and code deductions

Flag likely deduction disputes

Automated approval flows

Submit deduction claims

Account-level reporting

Clearing

Product-level reporting

Retailer-level reporting

Sales & Operations

Demand planning workspace

Centralized promotion calendar

Auto-match deductions with promotions

Compare actual vs. planned trade spend

Promotion ROI reporting

Unlimited forecasts and re-forecasting

Planning-level user permissions

Consumption-based forecasting

Depletion-based forecasting

Velocity recommendations

Distribution recommendations

Seasonality recommendations

Concierge-level Support

Whether onboarding a single user or deploying across teams, the Confido Customer Success team provides guidance from day one. Most teams are operational within a week, with accelerated timelines available through tailored, in-person onboarding.

Pricing FAQs

1

How does pricing work?

Confido’s pricing is tailored to your business, based on factors such as annual retail revenue and the scope of retailer and distributor integrations.

The platform is offered modularly, allowing you to purchase individual modules or the full suite.

We offer annual plans and adjust your agreement as your operations evolve.

2

What ERPs does Confido support?

Confido integrates with any ERP system, including commonly used platforms such as QuickBooks Online, QuickBooks Desktop, and NetSuite, with support for fully custom configurations.

3

What customer support does Confido offer?

Confido provides concierge-level support from day one. This includes tailored onboarding with optional in-person implementation. Teams also have ongoing access to Customer Success and Engineering leads, along with regular office hours, webinars, and product updates to keep your company ahead.

4

What kinds of companies use Confido?

Confido is built for modern CPG brands at every stage of growth.

Early and scaling teams use the platform to bring structure, visibility, and automation to accounting, finance, sales, and operations departments. Mid-market and enterprise teams rely on Confido for its flexibility, robust integrations, and ability to support complex, multi-system operating environments.

Confido scales with your business from startups to established brands.

5

Does Confido offer startup pricing?

CPG startups can get started with the Starter Plan which provides core functionality needed to manage brick-and-mortar operations and is designed to scale with your business. Additional modules and capabilities can be added as needs evolve.

The AI Infrastructure for CPG Brands

Confido is purpose-built for CPG brands to manage deductions to production plans and serve as the single source of truth for accounting, finance, sales, and operations.