Automated Cash Application Software for CPG | Confido
Cash Application Meets Automation
Automate cash application with AI-driven document aggregation, data extraction, and invoice matching for faster processing and greater accuracy.
Everyday efficiency, exceptional results
"Cash application went from 10 hours a week down to 1 hour a week 👊"
Jake Kuhn
Director of Retail, Goodwipes
99% accuracy in data extraction
85% reduction in time spent managing Cash Application
Our Solution
Accounting clarity, from inbox to ERP
Reduce manual work, improve cash visibility, and keep your ERP clean and current.
Data Extraction
Accelerate month-end close with seamless data extraction
Auto-extract invoice numbers, payment amounts, and deduction reasons, then tag everything so the team can close the books faster.
Deduction Classification
Intelligent deduction tagging
Automatically tag promotions to deductions to validate changes and accelerate accrual workflows.
ERP Sync
Maintain system alignment with two-way ERP sync
Synchronize payment and deduction data with your ERP via a two-way integration, ensuring accurate, up-to-date records.
Integrations
Millions of data points captured in one platform
Confido connects directly to 50+ critical data sources, including leading retailers, distributors, ERP platforms, and accounting systems.
Results
Built for startups and category leaders
Scaling with Smarter Systems: Serenity Kids Automates Deductions
With a lean team, Serenity Kids turned to Confido to automate and streamline their receivables. The result: faster, more accurate processes across AR and deductions, with less effort and more confidence.
Organic, nutrient-packed baby food
Kirk Lin
VP of Finance, Serenity Kids
"We have a small team, and anytime we can leverage software to improve both accuracy and timeliness in our AR and deductions management process, it's a win-win."
Streamlining Workflows: Cappello’s Upgrades their Trade, Deduction, and Cash App Operations
Capello’s cut down on manual work and gained clearer, more reliable insights into their trade spend. The result: faster workflows and better business decisions.
Gluten-free pasta and carbs
Lacee Jaruguei
Senior Finance Manager, Cappello's
"Much less time spent, far better results. Confido has been a huge win for our business and trade spend reporting accuracy."
Scooping Smarter: How Rebel Streamlined Trade and Reclaimed $100K+ in Deductions
Rebel monitors in-store performance against forecasted plans and trade rates. When results aren’t lining up, the team quickly pivots — reallocating spend and adapting their strategy.
Keto-friendly ice cream
Brian Fulmer
Head of Sales, Rebel Creamery
"With Confido pulling in IRI and Circana data, I can see how our products are actually performing and how that lines up with our forecast. Now I have the insights I need to take action if we're light in certain areas."
How It Works
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Cash Application
Accounting meets AI-powered automation
Deductions Management
Tag, route, and review deductions efficiently with built-in approvals and collaboration tools.
Trade Promotion Management
Centralized promotion calendar with auto-matched deductions and contracts
Forecasting
Adaptive forecasting that does the work for you
Shopper Marketing
Visibility into every shopper marketing campaign
Sales Analytics
Simple analytics for food and beverage brands
Demand Planning
Integrated Demand Planning Functionality, Informed by Sales Inputs and Live Retailer/Distributor Data.
Disputes
End-to-end dispute visibility so you can submit, track, and recover with confidence.
The AI Infrastructure for CPG Brands
Confido is purpose-built for CPG brands to manage deductions to production plans and serve as the single source of truth for accounting, finance, sales, and operations.
Explore Products
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One connected platform for the whole retail finance and planning stack.